Beatport announced today the launch of BPXX, a year-long celebration commemorating the company’s 20th anniversary. BPXX will feature a slate of special programming and events, as well as retrospectives from the last 20 years of dance music, all centred around the theme “Music Is Unstoppable.” The BPXX Capsule digital web experience charts the course of Beatport, from the company’s first uploaded track – Steve Smooth’s “Beatfreaker” (Jay Walker and David Garcia Retromode Remix) – to present-day initiatives that utilize proprietary technology to integrate Beatport and Beatsource directly into DJ software and hardware.
Since its inception in 2004, Beatport has solidified its position as the unrivalled leader in the global music scene for DJs and producers. The journey has been marked by several strategic acquisitions, including cutting-edge platforms like Loopcloud and Plugin Boutique for music creation, as well as essential tools for independent artists such as ampsuite and LabelRadar. In 2023, Beatport acquired the dance music industry’s premier conference, International Music Summit Ibiza (IMS). Like the dance culture it serves, The Beatport Group has continuously evolved and is now a comprehensive, inclusive ecosystem that caters to the needs of DJs, producers, and their devoted fans.
As part of BPXX, the company is hosting several initiatives to celebrate dance music and its vibrant culture.
BPXX Int’l Women’s Month – In March, the company will launch a series of films and features on the groundbreaking women in dance music, the challenges they face in a male-dominated culture and their historic wins.
BPXX Unstoppable @ IMS – In April, Beatport will launch several activations that spotlight the past, present and future of Beatport’s ecosystem, from DJs and managers to labels and producers who have changed and grown right along with Beatport over the past 20 years. IMS will also feature the return of The Beatport Awards, something the company hasn’t done since 2011.
BPXX Unstoppable Pride – During June, Beatport will celebrate the LGBTQIA+ community’s innumerable contributions to dance music culture.
More events and special programming are expected to be announced in the coming months.
“Long before I joined the company as CEO seven years ago, Beatport was the dance music community’s central nervous system, as the unparalleled source of music for DJs around the world,” said The Beatport Group’s CEO, Robb McDaniels. “We want to take 2024 to celebrate the incredible artists and DJs who have fueled dance music’s rise, the fans that make it possible, and the mavericks who are taking the culture into the future.”
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