Beatport, the world’s leading platform for aspiring and professional DJs, announced today that they will begin accepting Bitcoin as payment from customers beginning in June, becoming the first major digital music retailer to do so. Highlighting its commitment to the emerging crypto and blockchain industries, Beatport has also signed a partnership with Crypto.com to drop an expertly curated NFT, titled ‘Music for Future Dance Floors’ on April 23rd.
Exclusive, unreleased tracks from world-renowned DJ/producers Sasha, Charlotte De Witte, Boyz Noize, Pan-Pot, a new collaboration between Nic Fanciulli and Alec Monopoly called Sold As Seen, and a bonus track from Sama’ Abdulhadi, will be featured with incredible visual art from Berlin-based Leif Podhajsky, who has spent years collaborating with the likes of Bonobo, Tame Impala and the Sydney Opera House.
Leif Podhajsky adds, “As a digital artist who has worked extensively creating visual worlds for music – I’m genuinely excited by what NFT’s can offer all creatives. It’s breathed new life into what it means to create artwork and collect music in the modern age. I’m thrilled to be teaming up with Beatport and the amazing lineup of electronic musicians, to offer a new way to collect and experience art and music, something that I think is truly worth collecting.”
This rare collection, the first of a series of A/V compilations planned from Beatport, will also feature emerging artists including Alignment, Third Son, Anna Lann and Risa Taniguchi that will join each established star in mini drops priced at $303 each. All ten tracks will then be packaged with bonus material as a 10-of-10 auction and will include the bonus track, four guest passes to one show for each artist and extra visual content. A portion of the proceeds will be contributed to charity, including a carbon offset donation from Beatport.
“When it benefits and strengthens the artist community, there is no reason to stop innovating,” said Beatport’s CEO, Robb McDaniels. “It’s clear that, even in the midst of a pandemic, the DJ/Producer community is willing to lead the industry towards embracing new technology and innovative mediums for engaging with their fans, and the world of cryptocurrencies and non-fungible tokens are a clear example of this fact. We are so honoured to be collaborating with an incredible array of artists – both musical and visual – and partnering with a world-class company like Crypto.com. For Beatport, this is just the beginning of our exploration into the metaverse and we are committed to the long-term opportunities this revolutionary technology portends.” continued McDaniels.
Beatport is partnering with the leading cryptocurrency marketplace, Crypto.com, as the payment gateway for its customer-facing Bitcoin product, launching in June. It was just last month that Crypto.com launched its own NFT marketplace for artists to connect to their vast customer base to sell unique and creative digital goods. Hong Kong-based Crypto.com is a payment and cryptocurrency platform that empowers users to buy, sell, and pay with crypto.
“Beatport’s core ethos of empowering artists to share their work directly with fans digitally is a shared mission here at Crypto.com. We’re excited to collaborate with them on this drop to expand what’s possible in the world of NFTs.” Joe Conyers III, EVP, Global Head of NFTs for Crypto.com
Beatport has been the preeminent curation layer for the global DJ community for more than 17 years and has now positioned itself to perform that same role for NFT marketplaces and the blockchain community. Beatport reaches tens of millions of DJs and dance music fans around the world and leverages this platform to bring the community together to celebrate arts, culture and the human spirit.
Belgian DJ and Producer, Charlotte De Witte adds, “The world of NFT’s is an interesting new platform for artists to explore their output. We’re very curious to explore this new world together with Beatport and learn what this could mean for our world. The world of NFT’s is an interesting new platform for artists to explore their output. We’re very curious to explore this new world together with Beatport and learn what this could mean for our world.”
‘Music for Future Dance’ Floors is an expertly Curated NFT offered by Beatport and Crypto.com which will be released on April 23rd.