Drug inspired jewelry and techno as an equal part of fashion

FashionLifestyleFashionLifestyle

One progressive design and showcase we like to present is Alsterhaus, (www.alsterhaus.de),one of the biggest luxury commercial shopping center in Amburgo -last year they celebrated 100 years- and for their autumn / winter campaign 2013/14 pushed the limits how to show fashion, as the clothes are combined with music. The result is amazing and strictly related with techno music, not just because of the sound, but for the styling, the visual, the taste. (http://www.youtube.com/watch?v=wir-tskZ9l8 )

The Music in the video is by OBLAST ( www.soundcloud.com/oblast?). Oblast has devised a special artistic concept that transforms their sound into a 360-degree experience. You can hear, feel, see and touch their music. Even holding their EPs, looking at the cover, and taking in the image is an exciting experience in itself. Miimo, Jas and Elroy, who each have a different artistic background, founded Oblast a couple of year ago. They met in Ostkreuz, in the heart of East Berlin, with the aim of combining powerful and profound sounds inspired by the local techno scene and the industrial cool of their urban surroundings. The first time you listen to Oblast, it’s like experiencing a crash in slow motion. It’s a journey through creative minds – a journey that establishes a unique, intimate connection between the artist and the listener. Distorted sounds and deep beats tell a harmonious story, bringing a fascinating world to life in just a few minutes. And more than anything, it’s the kind of experience that needs to be loud.

Music dominates Oblast’s multidimensional artistic world. To them, it’s not just a source of inspiration, but also a way to communicate with the crowd. They’ve also been performing live around Europe, giving people across the continent the chance to discover and enjoy their new sounds and sensations.

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Many of Oblast’s live performances are true multisensory experiences, as they are complemented with powerful visuals. The distorted logic and dark aesthetics of the music come to life in the form of rich black-and-white pictures, videos and graphics. We all like the light of the day, but the most mysterious and fascinating things happen in the quiet of the night. You need to go deep into the dark to uncover the things of true beauty that the night harbors. This is what Oblast is all about. It’s the promise of a journey – one your ears and eyes will savor.

taniaAnother emerging designer I like to put spotlight on is Aroha Silhouettes by Tania Hennessy and her designer drugs. (http://arohasilhouettes.com/ ) A transplant from Christchurch, New Zealand, Tania Hennessy has cut her own individual path into Vancouver, Canada much as she cuts her own style into the unique jewelry she creates in her studio. Her company, Aroha Silhouettes, was born in 2008 after she felt a desire to balance out her mundane 9-5 laboratory job with a creative endeavor.

Science being a clear influence from the beginning, Aroha Silhouettes’ designs parlay a distinctly clean and minimalist vibe, combining the elements of a sterile laboratory with influences of structural chemistry and geometric shapes. With her use of negative space, contrasting silhouettes and bold lines, Tania’s style emerges as a hybrid of concept, imagination and innovation, injected with her own brand of alternative edge.

Her personal favorite, and the company’s most popular pieces to date, are those from the Molecular Addictions Collection. Here, Tania has created an entire line of visually compelling depictions of various neurotransmitters (serotonin), sex hormones (oxytocin) and outré ‘wearable vices’, from the innocent (caffeine and chocolate), to the more illicit (THC, LSD and MDMA).

 


About the Author

Gloria Bellardi, born in Cattolica, near Rimini in 1986. After attending Art school, she moved to Milan to study at Marangoni Institute, were she conquered a bachelor's degree in Fashion Design, which was followed by relevant work experience in Florence- such as- collaborations with Vivia Ferragamo and Roberto Cavalli. Afterwards she moved to Rome, where she decided to go further with her studies, enrolling at the European Institute of Design (IED) for a postgraduate course in Fashion styling & Fashion editing. This gives rise to the curiosity to open up new creative possibilities taking into account a work experience abroad. She moved to London in February 2011 and was immediately taken on board by Traffic People. Gloria Bellardi was hired with the aim of improving the quality levels, taking on a role of high responsibility that concerns the almost total management of styles office. In London she also attended a course in Footwear Design, her childhood passion, at the Central Saint Martins School. Back in Italy in January 2013, she's also represented as a fashion illustrator from roman agency 'MIa Visual Studio' and she worked as a freelance for several companies in Italy and abroad.
Thanks to the experience gained she decides to undertake an 'adventure on its own 'Gloria Gaia Bellardi, her own clothing line, where everything is rigorously Made in Italy.