EMC Announces 2019 Conference Theme

The last five years have seen the global music sector adjusting to the new world of streaming and a more conscious approach to diversity in programming, A&R and recruitment. EMC’s 2019 conference theme focuses on THE NEXT NOW – diving into the needs and fears of the new decade ahead. The conference program deeply explores forthcoming technology, new disruptions, and the systematic changes that will alter the way we work, model our businesses, collaborate and create our music and art. THE NEXT NOW asks the questions:

– How do we prepare for and embrace the next wave of changes ahead for our business?
– How do we move beyond conversations about mental health to creating a future foundation in our sector that is
supportive of health and wellbeing for all within it?
– What are the traditional business models that are out of date and holding us back from a sustainable and thriving
– What needs to be done to ensure a fair and equitable playing field for our ecology of businesses, individuals and
– What are the opportunities to harness new technologies to create new revenue streams and influence a sustainable
music business?

EMC also announces newly appointed Conference Program Lead Lauren Neko. A programmer and lecturer in the music education sector, a recording and performing artist and event producer, Lauren has curated the conference program with the support of Arlo Enemark and the 2019 EMC Programming Collective comprising Emily Collins from MusicNSW; Spotify’s Lilan Hautemuller; DJ, Curator and Radio Host Ayebatonye Abrakasa; DJ and FBi Radio Host Carolina De La Piedra; Anthony Colombi from Global PR; Curator/Programmer/DJ Sullivan Patten; gaming specialist Meghann O’Neill; Jerry Poon from The Operatives and DJ/Promoter Mitch Lamb.

The 2019 conference program features keynotes and ‘In Conversations’ from national and international pioneers, a program stream dedicated to mental health and wellbeing, spotlight sessions on Western Sydney and the fast emerging Middle East North Africa region, investigative sessions on financial stability for managers and artists, an interactive session on the future of the Australian music media landscape, an exploratory session on today’s value of music education, and much much more.

The first international speaker announcement includes Shesaid.so Founder Andreea Magdalina; Warner Music Chief Innovation Officer Scott Cohen; Sonar Head of Communication for Sónar festival Georgia Taglietti; Mixmag China CEO Donald Hau; Female First Sessions CEO Megane Quashie; Beirut based Producer and DJ Liliane Chlela and Collective Minds Founder Zaran Vachha with more to be announced.

Domestic speakers include Bolster Content Director Darren Levin; Strawberry Fields Festival Co Founder and Director Tara Medina; Navitas Higher Education Compliance Manager Patrick Nellestein; DJ, Radio Host and Promoter Simon Caldwell with many more to be revealed.

“EMC is a world class conference that welcomes people from all sides of the industry. I attended and participated in things from production workshops, to panels on sync, even keynotes with highly respected industry figures. Sydney comes alive during the event and the showcases are the perfect way to discover new talent, and have paved the way for some of our finest exports.” – Mike Warner, Author Work Hard Playlist Hard & Artist and Label Relations Manager, Chartmetric

Australian-Founded tech focussed ticketing platform The Ticket Fairy will partner with EMC for the first time in 2019. The Ticket Fairy Co Founder Jigar Patel says: “The Ticket Fairy is delighted to partner with EMC for the first time, supporting such an important gathering of Australian and international industry thought leaders. We look forward to making a positive contribution to Australia’s music economy.”

First international speakers announced (in alphabetical order)

Andreea Magdalina – Founder, Shesaid.so (USA)
Donald Hau – CEO, Mixmag China (China)
Georgia Taglietti – Head of Communication, International Media & PR, Sónar (Spain)
Liliane Chlela – Artist, Producer, DJ (Lebanon)
James Locksmith – Curator, DJ, Artist, Jemba Music (UAE)
Megane Quashie – Artist (Megatronic) and CEO, Female First Sessions (UAE)
Ritesh Patel -Co Founder & CEO, The Ticket Fairy (USA)
Scott Cohen – Chief Innovation Officer, Warner Music (UK)
Zaran Vachha – Founder, Collective Minds (Singapore)

Joining first announced domestic speakers (in alphabetical order)

Alissa Cronau – Founder, Maven Music
Ayebatonye Abrakasa – DJ/Curator/Event Producer, House of Ayebatonye
Carolina De La Piedra – DJ & Presenter, FBi Radio
Clarissa Mei – Artist, New Age Noise Collective
Darren Levin – Content Director, Bolster Group
Elise Reitze-Swensen – Founder and Manager, Women of Music Production Perth
Lawrence Huskisson – Artist (Husky) and Director, Random Soul Recordings
Patrick Nellestein – Higher Education Compliance Manager, Navitas
Rosie Taylor – Co Founder, Women of Music Production Perth
Sarah Houbolt – Circus & Theatre Performer, Arts Manager & Diversity Advocate
Simon Caldwell – DJ, Radio Host & Promoter
Tara Medina – Co-Founder & Director, Strawberry Fields Festival

2019 Keynotes and In Conversations (First Announcement):

– Keynote: ‘Are You Ready For A New Sensation?’ – Scott Cohen, Warner Music

2019 Program Teaser – workshops, panels, interactive and networking sessions:

Panel: ‘Embracing The Fringe: How we’re driving diversity within culture and nightlife’
Workshops: Beginner, Intermediate/Advanced Ableton Workshops
Listening Session: ‘Pass The Auxiliary’ Listening Lounge to demo your tunes
Panel: ‘Can music events survive without its silent partner… alcohol?
Investigative Session: ‘Music Recognition Technology: How Do I Get Paid When My Music Played?’
Spotlight Session: Western Sydney
Panel: ‘Music Education: Is it worth the investment?’
Interactive Session: ‘The Future of the Australian Music Media Landscape’
Spotlight Session: ‘The fast-emerging Middle East North Africa market’
Investigative Session: ‘Financial Stability (and realities) for Artist Managers’
Panel: ‘VIP / Bottle Service Culture in Electronic Music: Help or Hindrance?’
Music Making Challenge: The Beat Collective


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About the Author

Loves long walks along the beach, holding hands and romantic 80's power ballads, partial to electronic music and likes to make the odd mix or two.