The nineteenth edition of the Amsterdam Dance Event (ADE) will take place from the 15th to 19th of October, 2014. Over the last three years the world’s leading event for electronic music has almost doubled in size, and ADE’s organizers are confident of maintaining above average year on year growth rates for the foreseeable future. At the 2014 edition, the organization expects 350,000 visitors from around the world.
The record breaking 2013 edition of the ADE focused on the 25th anniversary of dance music in the Netherlands, which was marked by a number of special events including the launch of the book Mary Go Wild, an outdoor exhibition, talk shows, special music events and several film screenings. The anniversary celebrations resulted in a wave of national and international media attention and emphasized the leading role that the Netherlands plays in the global dance music industry. In total 2,156 artists from around the world performed in 80 different venues at ADE 2013.
“The success of ADE and the health of the electronic music sector are inextricably linked,” says ADE director Richard Zijlma. “Dance music is currently in the process of conquering the world, with more and more countries and industries getting involved. Consequently ADE has become a global knowledge and business platform that the world, and the Netherlands and Amsterdam in particular, all benefit from. It’s not for nothing that dance music is now an important part of the cultural policy of the Dutch government.”
In the past eighteen years ADE has grown into a globally renowned platform for the international dance and electronic music scene. The festival is the perfect place to spot the latest musical trends and emerging talents, as well as hear the most recent work of both electronic music pioneers and current superstar acts. In addition to the extensive live line-up of ADE Festival, ADE Playground offers music enthusiasts a large and varied daytime program including exhibitions, in store promotions, pop-up stores and film screenings, in locations all over the city centre. The business arm of the event (ADE Conference) is recognized as the most important of its kind, presenting a broad range of conferences and networking opportunities that focus on music and technology, VJs & visuals, sustainability, harder dance styles, new talent and the education of students.
Amsterdam Dance Event sets new record number of 300,000 music lovers, 5,000 conference visitors and 2,156 artists in 2013
The eighteenth edition of the Amsterdam Dance Event (ADE), the world’s leading electronic music platform, attracted a record 300,000 festival visitors and 5,000 conference delegates from around the world. With the international dance industry, music lovers, artists and media present at the 5-day event, which took place from 16 – 20 October, ADE 2013 was truly a global music gathering.
For both industry and fans, the ADE is the definitive destination to discover the best electronic music, stay up to date on the latest developments and trends, get in touch with brands and artists, be inspired by creative thinkers and witness everything that the global electronic music scene encompasses.
From emerging talent to the leading names ADE Festival attracted 300,000 dance music lovers from around the world, all of whom were treated to an overwhelming array of performances from 2,156 national and international artists. For five whole days, music fans could choose from over 300 different events in 80 clubs where almost every music genre was represented. Amongst the artists performing were: Adam Beyer (SE), Afrojack (NL), Armin van Buuren (NL), Black Coffee (ZA), Calvin Harris (GB), Carl Cox (GB), Carl Craig (US), Chris Liebing (DE), Chuckie (NL), Danny Tenaglia (US), David Guetta (FR), DJ Shadow (US), Goldfish (ZA), Gui Boratto (BR), Guy Gerber (IL), Henrik Schwarz (DE), Joris Voorn (NL), Laurent Garnier (FR), Maceo Plex (US), Martyn (NL), Maya Jane Coles (GB), Michael Mayer (DE), Nina Kraviz (RU), Paul Oakenfold (GB), Pete Tong (GB), Richie Hawtin (CA), Seth Troxler (US), Solomun (DE), Tiësto (NL) and many others. On ADE’s Saturday, during the DJMag Top 100 show, Dutch DJ Hardwell was voted as the new number 1 DJ of the world.
An extensive business platform
The world’s number one networking destination for 5,000 electronic music industry professionals sold out in record time again this year. This year’s ADE Conference series included many inspirational and influential speakers such as Nile Rodgers (US), Duncan Stutterheim (ID&T, NL), Giorgio Moroder (US), Bob Lefsetz (US), Armin van Buuren (NL), Richie Hawtin (CA), Kyle Hopkins (Microsoft/Xbox, US), Tiësto (NL), Nate Auerbach (Tumblr, US) and many more. New was the addition of sustainability forum ADE Green, a successful joint initiative between ID&T and ADE.
Electronic music lifestyle
The ADE Playground covered all things related to electronic music lifestyle, with an unique series of film, art and pop-up events with gear related programs from leading global software and hardware brands.
Official facts ADE 2013
Festival visitors 300,000
Conference visitors 5,000
Playground visitors 5,500
Clubs & venues 115
Journalists & media 460
This year marks the celebration of 25 years of dance music in The Netherlands and ADE is organized by the Amsterdam Dance Event Foundation, an initiative of Buma.
Official partner ADE: Samsung.